Giving the lowdown on higher education for DiscoverUni
Challenge
DiscoverUni helps future students, apprentices and caregivers from a wide range of backgrounds get practical advice about higher education.
It was our task to inspire them through a suite of films.
We filmed a diverse range of current and graduate students, each with stories that will resonate with the different circumstances and backgrounds of our target audience.
Solution
Real, powerful stories matter.
Working closely with DiscoverUni, we produced a suite of six case study style films featuring students with unique, non-traditional paths to education.
We focused on real personal stories.
We gave each individual a chance to share their journey, to help students believe anyone can access universities. The result was a beautiful suite of inspiring films that have helped boost DiscoverUni’s profile for new enrolment.
